Executive Coaching Credential in the Townsend Leadership Model (under development)
If you enjoy helping people, teams and organizations, consider an Executive Coaching Credential at the Townsend Institute. Executive coaching has become a respected and high-demand profession. Fortune 100 companies regularly hire coaches to develop their executives, improve their teams, add creativity and solve problems. Coaches are also an extremely popular commodity for individuals as well. People hire coaches to establish and reach their visions and goals, gain confidence, develop their careers and improve their personal lives.
The program curricula are based on Dr. Townsend’s character-based model discussed in his many books, writings and teachings. The executive coaching student will be educated in several other key arenas of information, including scriptural teachings, coaching theory and research, and neuroscience. A primary focus of Dr. Townsend’s model is helping coaches learn to facilitate transformational relationships which help people grow, know themselves and others at healthy levels, and achieve their potential in life and career. The program will be highly targeted to be practical and skilled-based, allowing the coach to become a practitioner through both theory and technique.
unique value is Dr. Townsend’s competence-plus-character approach to
executive coaching. That is, coaches need to have task-based skills
to help their clients succeed: finding the vision, setting goals, making
a plan, and following through. But also, the best coaches know how to
relate to the client’s internal character: how to listen to what the
client is saying between the lines, how to find the client’s passions and
fears, how to help them with their obstacles and setbacks, and how to dig
underneath the behavior to the drivers underneath. These two skill
categories of competence and character make the difference between a good coach
and a great coach, and you can learn these at the Institute.
two levels of an Executive Coaching Credential. The Professional
Credential in Executive Coaching is 12 hours. The Master Credential in
Executive Coaching is 18 hours. All courses can be applied toward the
Master’s in Organizational Leadership.
Sample of Typical Course Sequence: Credentialing Programs (PDF)